RUESCH
A Different Kind of Company
RUESCH is not a company that follows. RUESCH is a company of new ideas, new ideals and innovative strategies. These strategies have resulted in vehicles that are at the top of their game. Most are trying to build for the masses but RUESCH is building for those who want the best. For 25 years this company has watched performance companies build accessory parts that are better than the stock parts on major OEM's. Customers have had to buy bikes only to turn around and replace 30% of the bike with the performance parts they need. Today the consumer is demanding more value in their purchase. This is what RUESCH brings to the table, a performance bike with everything the consumer wants right out of the box. Put a RUESCH on your showroom floor and you will see that it's the bike of choice at a price that will sell in any market.
Quality is the first things to call into question with a new machine, but once new dealers spend three days of training and riding they quickly realize that our approach isn't to build bikes that are equal to anything, this company is building performance bikes that are designed to be the best. We source parts from wherever we can find the best. Suspension from America, engines from Sweden, differentials from Japan and other components from all parts of Asia.
WARRANTY
If
you want to know how much confidence a company has in their machines, just look
at the warranty. RUESCH offers the same warranty as other OEM's 6 month parts
and labor with an optional extended 6 and 12 month warranty. RUESCH warranties
are honored all over the country at authorized dealers everywhere. The Value
Plus Warranty is a testament to the professional engineering of every vehicle.
The
reality is that other OEM's are flat out charging too much for their machines
and dealers are making too little. RUESCH understands that to develop a
successful brand requires more than quality parts and warranties, to be truly
successful, a company's dealers must enjoy the kind of profits that allows for
the professional service appreciated by every customer. RUESCH dealers enjoy
profits 3 to 4 times higher than most other brands. The market is keen for a
new brand with refreshing ideas, a new approach and a business model that is
not inundated with decades of unnecessary waste. Today is a time to run lean,
to run efficient and to be profitable.
VALUE
Take
any stock $10,000 UTV and add performance Fox shocks, 8" over long travel, dual
exhaust, high back seats, 4 point harness's, custom brush guard, rear bumper,
mud tread tires, custom alloy wheels, sure grip steering and custom paint and
you will be looking at over 20K in accessories, shipping and labor. You can
spend 30K trying to build a bike as good as the RUESCH or you could just buy
the RUESCH and save 20K. The customer wants the good stuff and with RUESCH they
can have it.
A
top concern of any dealer must be the availability of replacement parts and
accessories. RUESCH understands that without OEM schematics, service manual,
tech support and 48 hour parts delivery a dealer cannot efficiently support
their customer base. No one wants to have a machine down and dealers do not
want to lose customers over the inability to get parts. WE GET IT!
404 2nd Street
Coralville, IA 52241